A beauty salon leaves a marketplace that charged for every new client. It shares its own booking link on Instagram and pays the same fee every month, however many people book.
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Is Fresha still free? A flat-price alternative with a €0 plan
No. Fresha now runs on a paid subscription: its help centre describes two plan types, Independent for one bookable team member and Team for several, priced by the number of bookable team members (read on 7 October 2026). How much depends on your country, because its pricing page shows each visitor the prices for where they are: from the UK or Ireland, check the amount there. BookingForNow works differently: a €0 Free plan, flat pricing on the paid plans, the same in every country, and no commission per booking or per new client.
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What Fresha charges today, and why you may be looking elsewhere
Fresha is a booking platform with its own marketplace, focused on beauty and wellness. Its help centre presents the Fresha plan as a subscription that bundles its features, in two types set by the number of bookable team members: Independent, for one, and Team, for several. If you cancel it, access to your workspace is removed. The help centre gives no amounts: those are on the pricing page.
That page shows the prices of the country you open it from, and we only quote figures we have read on it ourselves. For the UK and Ireland we quote none: we could not read the version served there, and we do not copy prices from third parties. As a reference, the version served in Spain lists the Independent plan at €19.95/month and the Team plan at €12.95/month per team member, both excluding 21% VAT, and no free plan (checked on 27 September 2026).
On top of the subscription comes the marketplace: according to its help centre, when it brings you a brand-new client Fresha charges a one-off “Marketplace new client fee” for that client. Returning clients carry no fee and, as Fresha itself explains, neither do new clients who find you through your own website or social profiles (unless they saw your marketplace profile first, according to the same help article). The help centre points to the pricing page for the rate and the minimum; the version served in Spain showed “Free” on that row on 7 October 2026, so check what yours shows before running the numbers. If you also take payments through Fresha, each online payment carries a processing fee (1.29% in the version served in Spain).
Hence the premise of this comparison: if your business already attracts clients through Instagram, Google Maps or word of mouth and does not need a marketplace shop window, flat-priced booking software, with no commission per booking or per new client, gives you a fixed monthly cost and keeps your link and your data under your control.
What you get with flat pricing
01
Your own booking page
A link with your brand for Instagram, Google Maps and WhatsApp. Your clients book on their own 24/7, without going through a marketplace.
02
Zero commissions per booking or client
You pay €0, €29 or €79 per month depending on your plan (taxes extra), and there is no percentage per booking or per new client. Earning more never makes the software more expensive.
03
Automatic reminders (Starter and up)
Every appointment triggers an email reminder for the client: fewer no-shows and fewer last-minute empty slots in your calendar. Not included in the Free plan.
04
Services with real durations and prices
Each service with its price and duration, so a 30-minute appointment never blocks the slot of a 2-hour treatment.
05
Client records with history
Past visits, internal notes and session packs for each client in your account, reachable in seconds.
06
Session packs
Sell session packs to each client: pick the pack when you book their appointment in the calendar and a session is deducted; if it is cancelled, it goes back. You always know how many sessions each client has left.
Fresha and BookingForNow, by their published rates
| Fresha (amounts as shown in Spain) | With BookingForNow | |
|---|---|---|
| Free plan | None listed: Independent and Team are paid subscriptions | €0 Free plan with no time limit |
| Monthly fee in the UK and Ireland | On its pricing page, opened from there (not quoted here: we could not read that version) | Starter €29 or Pro €79, + taxes, billed in euros in every country |
| Monthly fee in Spain | €19.95 (Independent) or €12.95 per team member (Team), + VAT | Starter €29 or Pro €79, + VAT, no cost per professional |
| New client via its marketplace | One-off fee per new client, according to its help centre; the pricing page served in Spain showed “Free” on that row on 7 October 2026 | No commission per client or booking |
| Finding new clients | Its marketplace and app can bring them | You bring them with your own link: there is no marketplace |
Sources for the figures: Fresha help centre: how the Fresha plan works (read on 7 October 2026) · Fresha help centre: marketplace new client fees (read on 7 October 2026) · Fresha pricing page (it shows the prices for your country; the amounts quoted here are the ones served in Spain) (checked on 27 September 2026).
BookingForNow is not affiliated with Fresha and has no agreement with it. Fresha is a trademark of its owner; the amounts on this page are the ones its pricing page shows to visitors in Spain, and the description of its plans comes from its help centre.
Run the numbers with your own figures in the booking fee calculator
When Fresha may be the better choice
- If you need people who do not know you yet to find you: its marketplace and client app have an audience of their own, and BookingForNow has no marketplace.
- If you want to take online payments, upfront payments or card-reader payments in the same tool: Fresha processes payments and BookingForNow does not take online payments today.
- If you want SMS reminders: Fresha includes a monthly message allowance; BookingForNow sends reminders by email only, from the Starter plan.
Flat pricing, no booking commissions
You pay your plan and that is it: we take no cut per booking or per new client. Every new account starts with a 14-day free trial with the Pro features, no card required.
Free
€0
To get started: 24/7 online booking, calendar and up to 50 clients, 1 professional. No automatic reminders.
Recommended
Starter
€29/mo
Calendar, online booking, automatic email reminders and session packs, up to 3 professionals.
Pro
€79/mo
For teams with more staff and several locations.
Annual plan: 2 months free. Cancel anytime.
Frequently asked questions
Is Fresha still free?
No. Fresha is a paid subscription: its help centre (read on 7 October 2026) describes two plan types, Independent and Team, priced by the number of bookable team members, and says that access to your workspace is removed if you cancel. The amount depends on your country. If you are after a free plan, BookingForNow has a €0 Free plan with no time limit: 1 professional, up to 50 clients and a 24/7 online booking page, without automatic reminders (those come with Starter).
How much is Fresha a month in the UK and Ireland?
Its pricing page shows the prices of the country you open it from, so the figure to trust is the one you see there from the UK or from Ireland. We do not quote it, because we could not read that version of the page and we only publish figures we have read on the official site. As a reference, the version served in Spain lists €19.95/month for the Independent plan and €12.95/month per team member for the Team plan, + VAT (checked on 27 September 2026). BookingForNow costs the same in every country: €0, €29 or €79 a month, billed in euros.
How is BookingForNow different from Fresha?
The model. Fresha combines a subscription with a marketplace that charges for each new client it brings you, and it also processes payments. BookingForNow has no marketplace and no online payments: it is flat-priced booking software (Free €0, Starter €29/month, Pro €79/month, taxes extra) with no commission per booking or per new client, and you bring clients in with your own link.
Do you charge a commission per booking?
No. BookingForNow has flat pricing: we take no percentage per booking or per new client. Some marketplace platforms do charge for each new client; check the current rates of yours.
How much does BookingForNow cost?
There is a Free plan to get started, the Starter plan is €29/month and the Pro plan €79/month. Pay yearly and you get 2 months free. Every new account starts with a 14-day free trial with the Pro features, no card.
Do I need a card for the free trial?
No. The 14-day trial does not ask for a credit card. You create your account with your email, set up your services and hours, and decide at the end whether to continue. If you do not, you are charged nothing.
Why are your prices in euros?
BookingForNow bills every account in euros (EUR), whatever the country; your bank converts the amount at its own exchange rate.
Is it hard to switch from Fresha?
There is no technical migration: you create your account, set up services, durations and hours in a few minutes, and share your new booking link on Instagram, Google Maps and WhatsApp. From the first booking on, each client gets a record with their history. The Free plan lets you make the move without paying anything while you try it out.
Comparing other options?
Switch to flat pricing with zero commissions
Set up your business in under 5 minutes and share your own booking link today. You start with a 14-day Pro trial, no card; if you do not pick a plan afterwards, you stay on the €0 Free plan.
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